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Smartphones use data even when idle, NCC boss explains

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AMINU MAIDA - EVC AND CEO OF NCC

The Executive Vice Chairman and CEO of the Nigerian Communications Commission (NCC), Dr. Aminu Maida, has clarified that smartphones consume data even when not in active use.

Speaking at the 93rd Telecoms Consumer Parliament (TCP) held recently in Abuja, Dr. Maida addressed growing consumer concerns and complaints about rapid data depletion.

He explained that smartphones often run background applications, such as automatic updates and location services, which contribute to data usage even when the device appears idle.

He also highlighted that activities like high-definition streaming on platforms such as Netflix significantly increase data consumption.

This clarification is part of the NCC’s efforts to educate consumers and manage expectations around data usage.

“Additionally, high-definition streaming services like Netflix consume substantial data—about three gigabytes per hour in high definition or seven gigabytes in ultra-high definition,” he said.

The NCC boss said the Commission believed that an informed consumer is a better-equipped consumer, noting that this would lead to a clearer understanding of data consumption and reducing misconceptions about data depletion.

“In addition, to address tariff complexity, NCC issued a Guidance on Tariff Simplification, requiring operators to provide clear, accessible information on data plans and pricing.

“This transparency will empower consumers to make better-informed decisions about their data usage and billing,” Maida said.

He gave an assurance that operators will, in the coming months, implement the guidance to present consumers with details of their tariff plans, billing rates on each plan and all terms and conditions related to the tariff plans they are on.

Maida stressed that at the heart of the Strategic Vision of the NCC was the commitment to meet the expectations of its stakeholders, including the consumers, the industry/licensees and the government.

“I dare say that the government and operators thrive on satisfied consumers.

“To achieve this, our focus has evolved from simply demanding quality service to ensuring a holistic Quality of Experience throughout the telecom consumer’s lifecycle—from SIM registration to usage and even service disposal.

“Our goal is for consumers to be consistently satisfied with telecom services,” the NCC boss further assured.

He disclosed that NCC data analysis has, over the past months, shown that quality service delivery was not solely the responsibility of Mobile Network Operators (MNOs). He added that it required collaboration across the value chain.

“Key stakeholders, such as TowerCos, which provide power and shared infrastructure, as well as those providing essential backhaul services, whether by fibre, microwave or even satellite, connecting base stations to the core networks of MNOs, all play crucial roles in ensuring high-quality telecom services.

“In recognition of this, the Commission has revised its guidelines to include provisions that hold each player in the value chain accountable for quality service,” Maida added.

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